Our Services

Branding
After you filter out all of the hyperbole you hear about branding, it really comes down to the nuts and bolts of it all: strategically sound marketing-driven creative. Your brand, in the simplest terms, is the sum of your customers' perceptions of your product or service. At French Creative Group we work to capture the very essence of that brand and build it so that it represents to your customers the best fit possible in the marketplace - both rationally and emotionally.

Creative
We know that our work could be creative purely for creative's sake, but we believe it is better to be creative for the client's sake. And so our creative, driven by sound, strategic marketing and research, is also guided by the proposition that great creative is only great if it produces results. We believe our portfolio attests to that.

Events
There's a big difference between an agency that lists events management as a capability - and an agency that actually handles a real event. At FCG, we go beyond just the planning aspect. We'll handle the whole thing for you. From the initial detailed planning to total execution and implementation to complete wrap-up. We've done it for Coca-Cola when it celebrated the 100th anniversary of the first bottling of its drink. And for Skeeter Boats and G3 Boats, both divisions of Yamaha Marine, for their national sales meetings.

InPrint Design
InPrint Design is a specialty advertising division of French Creative Group. InPrint Design has access to thousands of specialty items to enhance your overall brand message, as well as achieve other goals like improving traffic at trade shows, motivating staff, thanking a customer or increasing safety awareness. Let InPrint Design help you take your brand directly into the home or office of your target client or consumer! Check us out at inprintme.com.

Mail Works
Mail Works is a direct mail division of French Creative Group. It's your one-stop, turn-key direct mail source. From concepting and creating the actual direct mail elements to their printing and mailing to follow-up and the tracking of results. Mail Works will make sure your direct mail delivers. Our custom-created mailing lists ensure that your message reaches those you really want to target. And because we employ a variety of cost-saving measures, you'll find your postage costs are substantially reduced. Whether your message requires a simple postcard or an attention-grabbing, three-dimensional, sight-and-sound vehicle to deliver your message, Mail Works can make it work for you!

Media
Arriving at strategically sound, marketing-driven creative is what we do. And getting that message to the right target is what our media people do. But how you do it - and how cost-effective your methods - are what make all the difference when it comes to media buying and placement. That's why FCG has a media department with the experience, technology and creativity to deliver - literally - in all media: nationally, regionally and locally. Delivering. It's what they do. Every single day.

Public Relations
We handle all aspects of public relations. Specifically, we offer public relations and public affairs services, including: media relations, community relations, government relations, events management, crisis management, communications training, product promotion and a full range of communications services (from speechwriting, newsletters and feature stories to videos, direct mail and institutional advertising).

Strategic Marketing
Strategic marketing is much more than just a ubiquitous catch phrase. It's legitimate methodology, and it's what we tackle before we do anything else for you. There's research to start. Simple questions first. Then in-depth stuff. Whatever it takes to really take us to where we can arrive at some on-target objectives, clear-cut strategies and finally, honest-to-goodness marketing planning. Out of all this must come a brand message that is on target with your company's mission and goals. It is a message that ultimately must connect with your customer.

Web Development
We custom-build websites that are impactful, easy to use and easy to update. The benefits of a well-conceived website are incalculable. And as the Internet grows, a dynamic website becomes all the more meaningful. We've garnered quite a list of awards for our website work, including three Silver Microphones, AAF Best of Show Interactive, three Gold Addys and three Silver Addys. Once we've created a site for you, we can manage and update it for you - or put you in the driver's seat with the tools you need to do everything from editing it and writing a blog to publishing a podcast.

Social Media Solutions
Social Media Solutions, a division of French Creative Group, is the area leader in social media services, helping clients better achieve their goals by enabling them to directly engage their clients or customers at point of contact. Social Media Solutions researches and can generate brand awareness for you on any number of social networks - well-known ones like Facebook and Twitter and any of thousands of other online sites - to enhance your marketing efforts. We develop and manage profile pages for your business as a platform for communicating directly with those interested in your products or services. Social media is the ultimate vehicle for staying connected with your customers. Social Media Solutions is ready to get you underway and rolling!